What do Latino voters in Nevada care about and how can we engage them?

Some political strategists will tell you that the best way to engage Latino voters will be to get Latino candidates knocking on their doorstep, but exactly how true is that notion?

Here at Mi Familia Vota - Nevada, we work within the Latino communities across Southern and Northern Nevada, helping their family members on a pathway to citizenship. By the luxury of doing this work, we get to hear the stories that current Latino voters have to share with us.

There are dozens of political firms that will spend hundreds of thousands of dollars on research only to come back and report that Latinos are concerned with immigration. This is true; however, based on the feedback that we’ve gotten from countless of Latinos through the work that we do, immigration is not the only issue of concern for Nevada’s Latino families.

Along with comprehensive immigration reform, this emerging group of voters is also concerned about jobs, the economy, and the education of their children. The solutions or ideas to these concerns could come from any candidate of any background, but it most certainly needs to be taken to the voters and the families of Latino voters.

Ask Latinos about immigration and most will agree that Congress and this country need to move forward on reform, but ask Latinos about the economy and they’ll tell you what needs to be done. They will tell you that we need to educate the communities on what is going on in Washington D.C. and in our state houses, because there is a great need to inform our people.

At Mi Familia Vota – Nevada, we are out there everyday, talking to Latinos across Nevada. We will continue to work hard to educate the Latino communities on the important issues that will affect them and their children, because if our communities get educated, they will get to voting. If Latinos get to voting, we will see progress on the issues that matter to us most.

Stay tuned for more updates from Nevada!

Leo Murrieta

Nevada State Coordinator

Mi Familia Vota - Nevada

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